Digital signage performance is often discussed in terms of data. Impressions, screen uptime, and content schedules support system monitoring. In practice, human response shapes outcomes. A screen can be active, still be ignored. Understanding this gap supports better planning. when content fits attention patterns. Limits of data-driven evaluation Logs confirm https://andrewdisplaynotes.blog5.net/89276407/observations-on-digital-signage-across-different-work-environments