Programmatic direct: This type skips the auction process entirely, allowing publishers to sell directly to specific advertisers at a fixed eCPM. If you liked this video, check out another one of our digital advertising videos: What is Digital Advertising? Don’t forget to subscribe to our YouTube channel for videos covering https://publicidadeonline32075.liberty-blog.com/28680591/como-rtb-real-time-bidding-você-pode-economizar-tempo-esforço-e-dinheiro